Wednesday, September 26, 2007
Visa Ad
I find this ad to be pretty interesting. Its an ad from a magazine for Visa. It features a city made entirely of buildings. In other words, they probably just took New York and superimposed electronics over the builidings. There's everything for a portable DVD player to a surge protector. I'm a bit of a tech geek myself so this ad kinda jumped out at me. The top of the ad has the words "No matter what you want to do in life, life takes VISA." At the bottom of the ad it says, "Never in sleep mode. 24/7, electronics have become an essential part of modern living. For the latests trends and discounts, visit lifetakesvisa.com/electronics." Essentially the ad is trying to send the message, "A city is built on electronics, and VISA is the best way to buy them." I think the ad is pretty effective. You see all these nice, new, shiny electronics and you think "it would be nice to have all of that." Then the ad tells you that Visa is able to give it to you.
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3 comments:
You did a good job of saying how the ad stands out to the audience and what catches the readers attention. One thing you didn't talk about was what kind of audience was intended for the ad.
You did a good job describing the ad and telling why it was so effective to the reader.
I would subcribe to Jane's comment. Would it work for people who are poor? For people who are afraid of debt?
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